

Loop Returns Vs. Return Prime
Reengineer returns, automate refunds, and scale exchanges—ClickPost turns post-purchase into a growth engine.
Trusted by 450+ global brands
A Quick Comparison Between Loop Returns and Return Prime, and How ClickPost Compares to Both
Exchange Optimization Engine | Smart exchange nudges, returns into exchange conversion controls, allow returns & exchange simultaneously | 1 | 1 | 1 |
Conditional Return Policy Setup | Granular configurability of return rules, SKU-level policy set-up, returns/exchange counts limitations | 2 | 2 | 1 |
Refund Automation and Tracking Module | Auto-triggered refunds at designated milestones/tracking status, automatic retry, end-to-end refund tracking | 2 | 2 | 1 |
Manual Refund Overrides | Limiting automated refunds for high-ticket items with manual review to prevent errors | 1 | 2 | 1 |
Upsell and Site-Wide Exchanges | Showcase custom catalogs & products based on order tags or enable site-wide swaps | 2 | 2 | 1 |
Exchange Order Value Reconciliation | Streamlined payment reconciliation via payout links or store-credit and gift cards | 1 | 1 | 1 |
Fraud Resistant Return Controls | Mitigates incentives abuse, guardrails against return fraud, restrict return on order tags | 2 | 2 | 2 |
Multiple Return Mode Flexibility | Home pickup via carriers, in-store returns/exchanges, self-ship returns, etc. | 2 | 2 | 2 |
Unified Return Analytics | Comprehensive return analytics, SKU-level use cases, exchange and refund breakdown | 1 | 1 | 1 |
Exchange Fulfillment Controls | Block exchanged inventory, auto-release on chosen status, prevent premature fulfillment or stockouts | 2 | 1 | 1 |
Return Framework for Discount Code | Restrict partial returns using discount-code logic, automated validation, and brand-level controls | 2 | 1 | 1 |
Branded Return Interface | Whitelabeled return portal with tracking, mobile support, iFrame, domain masking | 1 | 2 | 1 |
Smart Return Routing Logic | Warehouse routing logic configurable by order, pincode; carrier allocation on 50+ parameters | 1 | 3 | 1 |
Omnichannel Returns Notifications | Multi-channel messaging with 60+ dynamic parameters for personalized communication | 2 | 2 | 1 |
Return Cost Configuration | Return charges configurable by reason, item/shipment, reconciled via refund workflows | 2 | 2 | 1 |
Return Portal Configuration | Auto-enforces return policy, nested reasons, image validation, SKU exceptions, partial return/exchanges etc. | 2 | 1 | 1 |
Cross-Platform Returns Sync | Sync return, exchange, and payment updates across OMS, WMS, ERP, storefront, etc. | 2 | 2 | 1 |
End-To-End Order Visibility | Real-time order tracking, stuck or parcel parcel visibility at hub-level | 2 | 2 | 1 |
API Integrations and Extensibility | Enterprise-graded API use cases, carrier, storefronts, WMS, OMS, ERPs, marketing tool+custom integrations | 2 | 2 | 1 |
** Instructions:
- Column 1: Name of the Feature
- Column 2: Description of the feature
- Column 3: Brand 1 details
- Column 4: Brand 2 details
- Column 5: Brand 3 details
Note: Column 3, 4 and 5 will accept value only "1" or "2" or "3". Column 5 will be there if there two external brands are considered. Otherwise Column 3 will be "Other" and Column 4 will be "Clickpost".
1 -> Advanced
2 -> Intermediate
3 -> Limited
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Who is the Final Winner?
Quick Answer: ClickPost
Loop Returns and Return Prime are best-in-class solutions purpose-built for brands with mid-range return volumes. From return policy configurations to modular exchange flows, both platforms offer strong native integrations with Shopify and are ideal for fast-growing D2C businesses prioritizing ease of use, automation, and shopper-friendly experiences.
ClickPost, on the other hand, caters to brands operating across a broader omnichannel footprint—supporting Magento, WooCommerce, and custom storefronts. While Loop Returns leads with exchange-first nudges, such as instant variant swaps and pre-return fulfillment, ClickPost offers scalable exchange infrastructure, including catalog-level syncs, SKU-based policy customization, and guardrails that reduce return policy abuse.
ClickPost’s approach is particularly suited for brands looking to retain revenue and simplify operations. Its custom exchange logic has helped brands convert 56% of returns into exchanges, with nearly 40% of revenue retained within their store ecosystem.
Return Prime stands out for its intuitive experience and operational convenience. It equips SMBs with automated refunds, upselling features, and clean workflows designed to optimize customer convenience and faster processing with returns and refund automation.
ClickPost complements this by offering deeper operational control and ecosystem integration for brands with more complex return flows. It supports multi-warehouse routing, SKU-level return restrictions, dynamic refund logic, and real-time visibility—features that empower mid-to-large scale businesses to maintain efficiency as operations scale.
Ultimately, each solution serves a distinct scale and tech environment. For brands preparing to scale with custom logic, multi-system coordination, and customer retention strategies, ClickPost emerges as a flexible, future-ready partner—without compromising on personalization, control, or speed.
ClickPost offers more advanced multi-carrier support as it comes integrated with 100+ reverse logistics experts, enabling data-drive carrier allocation, label generation, pickup scheduling, tracking, and routing. Loop and Return Prime are optimized for self-shipping/drop-off returns. Loop enables label generation via EasyPost integration and Return Prime enables the same with limited carrier support.
ClickPost delivers granular tracking, including hub-level visibility, stuck shipment alerts, and manages reverse logistics exceptions. It offers tracking via both webhook and API polling with deep integrations with a wide selection of carriers. Loop and Return Prime showcases return status through integrated carriers but may not offer detailed real-time insights across logistics touchpoints.